Kathleen Doe Creative Design has designed a new product catalog for The Butler Corporation.
Kathleen collaborated with The Butler Corporation to update and redesign their most recent product catalog. The redesign needed to showcase new product features and offerings, while keeping item groupings and descriptions streamlined and easy to read. With a large amount of new product photography to incorporate, Kathleen edited and composited photos. Design elements included Butler’s trademark Butler System schematic drawing, and the company’s rich black and metallic silver color scheme. The 96-page perfect bound catalog sits in a three-panel folder, with additional pockets and business card slits. Kathleen worked with Hadley Printing to incorporate metallics and varnishes, to produce a subtle, sleek final presentation for Butler’s customers.
The Butler Corporation provides factory direct sales, service and support to thousands of professional cleaning and disaster restoration companies. Research, development, design, engineering, marketing, manufacturing, sales and service all originate from their facilities located in Ludlow, MA. The Butler System is the most thoroughly equipped, vehicle-powered cleaning machine in the industry, with an extensive list of Standard and Optional Features. Floor plan layouts, supplies and vehicle selections all provide their customers with everything they would need to support a successful business.